“Mind Your Elephant – How to get rid of your ego, connect with others and save the world” was released in November 2009. It is based on African ubuntu philosophy: I am because you are because we are. Accordingly it helps you to understand who you really are, how you can create and maintain relationships without the ego in the way, and how you could contribute in creating a whole new kind of society.
Available in: www.mindyourelephant.org
These books are published free on the internet with Creative Commons licenses that allow readers to rip, mix and use the content in their own works without permission, just by attributing to the original. This doesn’t exclude the future possibility of traditional publishing (although the author refuses to be paid for his work). These two methods are complementary and help to reach a wider audience.
Mind Your Elephant by Tomi Astikainen is licensed under a Creative Commons Attribution-NonCommercial 3.0 Unported License
